Justin Coleman gave the Seahawks a lead with his pick-six. But the celebration was even better than the interception.

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Justin Coleman gave the Seahawks the lead, returning an interception 30 yards for a touchdown in the third quarter vs. the Cowboys Sunday in Dallas.

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But, perhaps better than the touchdown was the celebration, as Coleman hopped into the giant red Salvation Army kettle stationed just beyond the end zone. The play drew a 15-yard unsportsmanlike conduct penalty.

Last season, Cowboys star Ezekiel Elliot did the same thing, hopping into the kettle in a game against the Buccaneers last December. Elliot’s celebration led to a spike in donations directly after the game. The Salvation Army said it saw an $850,000 spike in online donations the day after Elliot’s celebration, according to NFL Network’s Andrew Siciliano.