The country’s only surviving Norwegian-American newspaper will apparently not close this month. The Norwegian American Weekly editor says two potential buyers have made the publication confident about the “foreseeable future.”
The last Norwegian-American newspaper told readers it might close this month after 125 years of publication in Seattle.
But Norwegian American Weekly editor Emily Skaftun announced Wednesday she’s confident the publication will stay alive for the “foreseeable future.”
Skaftun said two potential buyers, who would purchase it from the Norwegian American Foundation, have made the publication comfortable enough to keep publishing. She said she could not name the potential buyers.
The foundation’s future is less certain as it sorts out financial troubles that threatened the paper, Skaftun said.
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Skaftun’s post on the weekly’s website emphasizes this “wake-up call” for the paper and that long-term survival depends on subscriptions.
“We will, in the following months, be doing all we can to lower our costs and increase our revenue — without sacrificing quality, of course,” Skaftun wrote. Crowd funding is being explored, she added, “so keep your eyes open for that.”
The weekly was first published in the 1800s and early 1900s as the Washington Posten. It later became the Western Viking, and got its current name in 2006 after a merger with a New York-based paper.