Even if you’re knee-deep in deadlines, here are a few pointers for drumming up new projects and clients.
If you’re like me, you’re having a hard time focusing on immediate deadlines right about now, let alone soliciting new business. Because, you know, last Tuesday. But drumming up work is necessary now and always. Here are a few tips for keeping new work rolling in, no matter how deep in the weeds you are at the moment.
Visit job sites daily. Make it a habit to browse LinkedIn, jobs.seattletimes.com and other job-related sites each day, just as you would with Facebook or Twitter. You’ll scout out jobs when they are first posted, build community through cyber-networking, and deepen your skills and knowledge of your industry. Make sure you register for LinkedIn’s daily job picks e-mail, customized for you.
Be sure your messaging is on point and up to date. Ask your consulting company, a savvy friend or a career coach to review your résumé, cover letter and online profiles to make sure they convey the right message and tone, and are chock-full of keywords.
Spread the word online. If you have openings in your schedule, use social media to your advantage. Post that you’re looking for new work, and be specific. Do you want a full- or part-time gig? Do you prefer a short-term assignment or an ongoing role? Detail your skill set and the kind of work you ideally want.
Register on online portfolio sites. Once you put in the time to create your profile and upload a curated portfolio on sites like CloudPeeps and Contently, you can let technology work for you by helping hiring managers find you. Along these lines, create a profile on the online hiring portals of large companies like Nordstrom and Starbucks. They will notify you when a relevant job opens up.
Do old-fashioned networking. Set up coffee dates, make phone calls and reach out to your personal and professional network. Join local professional groups like Townsquared to expand your network.
Follow up. If you hear about a lead, follow up. If you see a tasty job description that asks for a qualification you are lacking, apply if you are confident you can skill up and rock the job. If you have an interview, send a thank-you note and reiterate your interest in the gig. If you don’t hear back after applying for a job, inquire about the status of your application. Interest and attention to detail go a long way in securing work.