If you’re not “shark tanking” yourself during interviews, you may be missing out on job offers.

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If you haven’t seen it, “Shark Tank” is a television show about aspiring entrepreneurs who pitch their business or products to a panel of potential investors. The show has some amazing similarities to real life — specifically, to landing a job. Here’s what I mean.

The “Shark Tank” investors are looking for the entrepreneur to sell them on why they should invest in their product. To get someone on the panel to invest, the entrepreneurs must be able to clearly communicate three things in a short amount of time: 1). The needs that their product fulfills; 2). What makes their product(s) different or unique from everything else on the market; and 3). Why they and their product(s) are a safe investment bet.

You can use this same process to increase your chances of receiving a job offer. Simply think of yourself as the product you’re trying to sell and then practice how you’ll explain these three things to the hiring manager:

The needs that your product (you) fulfills. Look at every job requirement and analyze your “fit” by rating whether you meet, partially meet or don’t meet that requirement. Then, be ready to explain to hiring managers why you’d be a great fit in the job. Be prepared to back up your comments with examples and success stories from previous positions that will help “prove” you’re capable of doing the job.

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Your differentiators. Think through the skills and experience that makes you unique. What do you have that would help you stand out from the other job candidates and that a company would highly value?

Why you’re a safe investment bet. Hiring managers look for candidates who can rationally discuss their strengths and weaknesses as they relate to the job. So before you get to the interview, think through how you’d respond if you were asked, “Why should I hire you over all the other candidates?” Be able to briefly explain why the hiring manager should invest in you (give you the job offer).

Bottom Line: Think of yourself as a product. Like the products pitched on “Shark Tank,” you have unique assets that you can capitalize on to differentiate yourself from others. That’s what “shark tanking” yourself during job interviews is all about — it’s the ability to convince hiring managers that you’re the best person for the job, so they’ll invest in you by giving you a job offer.

Lisa Quast is the founder of Career Woman, Inc., and the author of the book Secrets of a Hiring Manager Turned Career Coach. Email her at lquast@careerwomaninc.com.