Local firm has the exclusive makeup collection featuring Pantone's color of the year, Ultra Violet.

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As winter wears on, are  you craving a little Ultra Violet?

The bold purple, chosen as Pantone’s color of the year, is available in local firm Butter London’s new collaboration with the color specialists. The collection includes a Glazen Eye Gloss, eye liner, lipsticks and lip glosses.

And, of course, there are six new shades of purple-hued Nail Lacquers, all in the nontoxic formula Butter is known for. Ultra Violet (far left) is the color of the moment, and Mauvelous (second from right) is sure to be a hit as the mauve nail trend continues.

Nail Lacquer, $10 each at butterlondon.com