Mforma, one of the leading companies in the mobile-entertainment industry, said yesterday it is relocating its headquarters from Bellevue...

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Mforma, one of the leading companies in the mobile-entertainment industry, said yesterday it is relocating its headquarters from Bellevue to San Francisco to accommodate its new chief executive.

Jonathan Sacks, the company’s president and chief operating officer, will replace Dan Kranzler as CEO. Kranzler, who helped found Mforma in 2001, will become the company’s executive chairman. He will continue to focus on strategic initiatives, including the evaluation of acquisition candidates and partnerships, according to spokeswoman Kimberly Tassin.

Kranzler will remain in Bellevue along with 25 employees in finance and accounting. The company has 700 employees worldwide.

“I am very pleased to hand Mforma’s reins over to Jonathan Sacks, who has my utmost faith and confidence and who I know will provide invaluable leadership at this very important stage in Mforma’s history,” Kranzler said in a statement.

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Sacks was formerly president of AOL Interactive Services, where he was in charge of operations and media programming. Before America Online, Sacks was president of Hub, a joint venture between AOL and New Line Cinema.

Mforma develops and publishes video games, ringtones, wallpapers and other content for mobile phones.

There has been speculation that the private company may file for an initial public offering. Mforma has raised at least $63 million in venture capital and has acquired 14 companies worldwide.

It also secured a contract with Marvel comics that could be worth as much as $100 million in four years. Under the contract, Mforma is developing ringtones, graphics and other content involving Marvel comic characters.

Tassin said the decision to move the company’s headquarters has nothing to do with the wireless environment in the Northwest, where a number of mobile-entertainment players continue to be headquartered.

“The CEO is based in San Francisco. The senior team is there,” she said.

The company also announced yesterday the appointment of David Oppenheimer to the position of senior vice president and chief financial officer. Oppenheimer recently left San Mateo, Calif.-based Digital Impact, where he had been chief financial officer since 1999.

The announcements come a few days before two significant mobile-entertainment shows kick off in San Francisco. The Mobile Entertainment show is Monday, with the three-day CTIA IT & Entertainment show following on Tuesday.

Tricia Duryee: 206-464-3283 or