As they lounged poolside reading under a 50-foot replica of the Eiffel Tower at the Paris Hotel & Casino here, the last thing Alice...
LAS VEGAS — As they lounged poolside reading under a 50-foot replica of the Eiffel Tower at the Paris Hotel & Casino here, the last thing Alice and Jerry Long wanted to do was gamble.
“You need to relax when you’re eating and when you’re at the pool,” said Alice Long, 56, of Hickory, N.C. Her husband, Jerry, 60, was absorbed in a book. “Gambling is not relaxing,” he said.
By the time the Longs return to Las Vegas next fall, it may be harder to relax. Others next to them at the pool might be playing blackjack, poker, roulette and even slots.
This summer, Nevada became the first state to allow the use of wireless, handheld gambling devices inside casinos.
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The Nevada Gaming Control Board is holding public hearings before drafting regulations governing their use. Atlantic City, N.J., gambling operators are watching closely because Las Vegas sets the trend. What starts here doesn’t stay here.
Considered gambling’s newest frontier, wireless devices mark another step closer for U.S. companies that want to enter the lucrative, but currently illegal, world of online gambling.
Some worry they will only encourage problem gambling, especially among minors.
Cantor G&W, an affiliate of New York-based Cantor Fitzgerald, wants to provide the system and the devices to the Las Vegas casinos. For the Wall Street firm, the business leverages its experience with mobile trading technology.
“This is about allowing people to play their favorite casino-type games without being restricted to the traditional convenience of a casino floor,” said Joe Asher, managing director of Cantor G&W. “Fundamentally, a $100 million bond trade is the same as a $10 bet on a football game or $10 on a hand of video poker.”
He said the devices, ranging in size from a handheld computer to a slate or Tablet PC, could be another source of revenue for the casinos and help them keep customers longer.
To gamble using the mobile devices, a casino visitor would need to show identification and deposit money into an electronic account. Under the law signed by Nevada Gov. Kenny Guinn in June, a wireless-blackjack player could gamble in the bars, restaurants, pool area and convention hall of a casino, but not in hotel rooms or other private areas.
“We think there is a market for it,” Asher said. “You have a whole new generation that grew up with video games.”
He’s talking about people like Hugh Himmel of Lansdale, Pa., who said he started playing online poker in 2001. He was 18 at the time, too young to gamble in an Atlantic City casino.
Appeal to young
“This will really take off with the younger crowd,” said Himmel, now 22, who was at the Borgata Hotel Casino & Spa in Atlantic City recently with Jason Quattro, also 22, to play table games.
Himmel said he would use the portable device to brush up on his poker skills.
“You don’t get good overnight,” he said. “The more hands you play, the better you become.”
Some say it will only be a matter of time before the technology makes its way to Atlantic City. The resort has long borrowed trends from Las Vegas to bring in younger customers.
“We’re curious to see any new product that would put us at a disadvantage or give us an advantage,” said Borgata Chief Operating Officer Larry Mullin. Styled after a Las Vegas megacasino, the $1.1 billion Borgata is the most technologically advanced casino in Atlantic City and has been a youth magnet since opening in July 2003.
Others see only trouble ahead.
The National Council on Problem Gambling in Washington, D.C., estimates about 5 percent of children have a gambling problem. The agency provides information, education and referral services to problem gamblers in 34 states.
“That’s the last thing any compulsive gambler needs, especially an underage gambler,” said Terry Elman, education coordinator for the council’s New Jersey office. “This could push them over the edge.”
Elman said casino surveillance cameras would not be able to monitor the wireless device at all times and that a minor could easily obtain one from an adult.
“You can’t watch them every place,” he said.
State Sen. Maggie Carlton, who cast the lone vote in the Nevada Legislature against handhelds, said the device “looks like a toy, and kids love toys.”
Carlton, who works as a waitress at a casino coffee shop, said she was afraid she would see more of what’s happened with the bingo-lottery game keno. Nevada has allowed playing keno in bars and restaurants within the casinos since it legalized gambling in 1931.
“As a waitress, I have to tell my customers that their kids aren’t allowed to play keno if they’re under 21,” she said. “They think it’s just a game and not really gambling.”
If required by regulators, Asher said Cantor G&W could market a device linked to a server and which uses a biometric fingerprint reader to identify a user. If the print does not match that of the person authorized to use the device, it will not work.
Asher said the device could also allow a player to set a daily wagering limit and automatically shut off when the limit is reached.
Perhaps best known for the tragedy of losing 658 employees in the 9/11 attack on the World Trade Center, Cantor Fitzgerald has long been more than a bond-trading firm. It has invested heavily in mobile technology to expand the reach of its trading applications.
It opened a bookmaking practice in the United Kingdom in 2000, called Cantor Index, that uses interactive-trading technology to offer betting on everything from stocks to soccer games. In 2003, it rolled out Cantor Mobile, a real-time mobile-trading device that now handles a significant portion of Cantor Index’s trading.
“I think the convenience of it will be desirable to people,” Terri Lanni, chairman and chief executive of MGM Mirage, said at the September G2E Global Gaming Conference here, where the handheld device was exhibited.
For MGM Mirage, wireless technology may provide a new avenue to capture some of the explosive growth in electronic gambling.
Las Vegas-based MGM Grand casino developed an online site three years ago in the Isle of Man, near Britain. Lanni said the casino beamed its service only into Britain and could not compete against offshore companies mining the United States for online gambling business.
U.S. gamblers accounted for two-thirds of the $8.2 billion generated by the online gambling industry last year. But a combination of state and federal laws — notably the Wire Act of 1961 — prohibits American companies from taking bets online. The exception is betting on horse races, where there is a loophole for state-licensed Internet companies.
“What our casino operators would love to do is Internet gambling,” said William Thompson, a University of Nevada, Las Vegas, professor who specializes in public policy and gambling. “But it would have to be legal and legal across state lines.”
More than 70 countries allow Internet gambling in some form, including France, Germany and Britain.
“These countries have all worked out acceptable regulation and licensing programs … for such things as servers and software,” said Martin Owens Jr., a California lawyer specializing in Internet gambling law. “As a result, the online gambling money is flowing to them.”
Owens also blamed state gambling laws for not keeping up with technology. Only six states have laws that even mention Internet gambling.
In a case involving Antigua, a World Trade Organization panel last year called for creating a regulatory structure within the United States under which American Internet casinos could be sanctioned and taxed by the U.S. government.
That would take an act of Congress — and a lot of time, Thompson said.
“The legal battle is going to be fought on many fronts, but Congress is not going to pass a definitive law either way,” he said. “It has more on its plate than this.”
Meanwhile, gambling’s newest toy got mixed reviews along the Las Vegas Strip recently.
“Having options is good. The more options the better,” said Jeremy DeHavilland, 30, a bartender from San Diego, as he sat inside a bar-restaurant at the Hard Rock Casino Hotel. “You should be able to do things without so many regulations.”
But Anthony Padilla, 36, was not so sure and fears “things could get out of hand real fast.”
“It’s too easy to set up an account,” said the mortgage broker from Denver, after six hours of blackjack at the Bellagio. “At least with this, you see the dealer and you get a real perspective on what you’re losing.”
The technology will be a much harder sell in security-conscious New Jersey, said Alan I. Kalb, a patent lawyer at Cooper Levenson, in Atlantic City, which specializes in gambling law. “Until someone can demonstrate a totally ‘hackproof’ system for wireless gaming,” he said, “don’t expect to see wireless gaming in New Jersey anytime soon.”