Armida Rosales and her husband, Arnold, had not thought much about voice-activated technology in their new Maple Valley home, but Amazon’s Alexa was included and the family likes the convenience. Rosales is seen in an Echo “Spot” camera.  (Greg Gilbert/The Seattle Times)
Armida Rosales and her family had not thought much about voice-activated technology in their new Maple Valley home, but Amazon's Alexa was included and they like the convenience. Rosales is seen in an Echo Spot camera. (Greg Gilbert / The Seattle Times)

Amazon’s Alexa is now at home in new subdivisions and hotels

Amazon is working with homebuilders and hoteliers to make its smart speaker and artificial-intelligence system a part of everyday life for new customers. The company has put its engineers to work behind the scenes to make implementation easier, seeing wide market opportunities.

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