SOURCE Denim's jeans take an eco-friendly approach to men's fashion.

Share story

SOURCE Denim Ethical Raw Jeans, designed in Seattle, take eco-friendly menswear up a notch.

The company worked with Greenpeace to develop the denim, replacing toxic chemicals and dyes with a natural, biodegradable polymer so that each pair of jeans takes 60 percent less water, 50 percent fewer chemicals, and 40 percent less energy to make compared to a normal pair of jeans.

The classically styled, rugged jeans are made in small batches in the U.S. from cotton sourced in America and from the Better Cotton Initiative of West Africa. And they’re guaranteed to last at least 10 years, or the company will repair them for you.

$140 at sourcedenim.com