LOS ANGELES – The low-slung structure tucked among the unearthly boulders of Joshua Tree looks vaguely like many other modern prefab homes from the last decade — streamlined silhouette, eco-chic materials, indoor-outdoor appeal — but with one key difference. It has Mickey Mouse in its corner.
A globe-eared, white-gloved figurine sitting in the front window is the first — and during a recent sneak peek, the only — hint the owner is Tim Disney, great-nephew of Walt and a prefab believer. Disney is a board member and investor in prefab builder Blu Homes, and the Joshua Tree house is Blu’s first in Southern California. It’s also part of the company’s national push to fulfill prefab’s decades-long promise of modern, efficient, affordable houses for the masses.
Many have tried before. A line of prefab houses branded with the Dwell name and promoted in the popular magazine stopped production in 2008. Michelle Kaufmann, a well-regarded Bay Area architect whose smart designs have been used as Sunset magazine show houses, shut down her prefab business in 2009. Others who have stayed in the prefab game have been largely focused on the high end of the market — prefab houses that are so large and so highly customized, they cost as much as architect-designed dream homes.
“It’s a great idea that’s been around for a long time, but no one has really cracked it,” Disney said.
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But with the housing market showing inklings of a recovery, LivingHomes in Santa Monica, Calif., is touting its C6 design as an affordable modern offering. For its part, Blu Homes has moved its manufacturing facility from Massachusetts to Vallejo, Calif., and raised $37.5 million in capital investment to continue preaching the prefab gospel.
Houses constructed in a factory, transported by truck, craned into place and bolted together have long promised reduced construction waste, faster completion time, better quality control and limited exposure to the elements (and thus less threat of mold and weather-weakened materials). What has changed to make Disney believe that Blu can succeed in a way that others have not?
“The downturn in the market created opportunity,” Disney said, adding that a backlash against overly large, inefficient and costly McMansions has spurred many people to consider the merits of more modest, scaled-down, efficient homes.
“There are all sorts of sociological studies that show people don’t feel comfortable in big open spaces,” he said, laughing. “Seriously, it’s more rational to live in manageable spaces — less distance to walk from room to room, less cleaning, less energy. It just makes more sense.”
The Joshua Tree house also stands apart in that it’s built of steel-framed modules that can fold for transport and unfold on site. The proprietary design means the company can expand the envelope of the building, allowing for wider and taller rooms to be transported on standard shipping-container trucks.
“The ceiling height is substantially higher, and there are a lot of windows, so it feels large, bright and airy,” Disney said. “The Blu homes are relatively small, but the ceiling height changes one’s perception of space.”
Blu has six architectural models, each available in different sizes and configurations, with a palette of fixtures and finishes. Prices for design consultation, construction and installation start at $125,000 for a 432-square-foot studio with fully equipped kitchen and bathroom, and rise to more than $500,000 for a 3,024-square-foot house with butterfly roof, rooms as wide as 25 feet and floor plans that can accommodate as many as five bedrooms.
The Joshua Tree house won’t be for everyone. It uses Blu Homes’ most modest modules, 18-foot-wide boxes with tight bedrooms and even tighter bathrooms.
But during a recent walk-through, Blu Homes West Coast Project Manager Jeffrey Morter pointed out features that might appeal to the modern homebuyer: abundant windows connecting to the landscape, glass doors with sliding cedar-slat shades, radiant-heat bamboo flooring, ash kitchen cabinetry.
What may finally sell prospective buyers, a spokeswoman said, is fixed pricing. Whereas traditional construction takes three times as long and costs twice as much as originally expected, the adage goes, Blu prefab buyers are quoted a number that won’t change. Construction cost overruns, she said, are extremely rare when building in a controlled environment with set materials and crew.
Those who head out to the high desert for a peek may be intrigued not only by the house but also by its site in Joshua Tree. “It’s this amazing combination of extremely remote and yet accessible,” Disney said — a seemingly unattainable combination that echoes the challenges of prefab itself.